Microsoft has contacted Pinterest about a possible agreement: FT.

 

Microsoft Corp has contacted Pinterest Inc in recent months over a possible deal to purchase the social network business of $51 billion, the Financial Times reported Wednesday, quoting individuals told about that.

A change to interactive engagement leading to an increased dedication on the social media sites has benefitted Pinterest, with active monthly users jumping from 37 percent to 459 million in the fourth quarter.

The organization said it had added a total of 100 million active users every month by 2020.

Pinterest's stocks rose more than seven times above its lowest pandemic stage in March of last year. Pinterest had previously announced that it wanted to remain an independent entity, the TF said.



The social media business earns revenue by placing ads next to pins and/or magazines downloaded from the web by consumers.
The Biden administration's desire for the completion of WF deals will also be checked by a deal between the two companies.

Both businesses did not address the requests for answers made by Reuters.


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